Lamborghini

BRAND TRANSFORMATION
BUSINESS TRANSFORMATION

Roadmap for Asia Market:
Implementation

Greenkern conceptualised, designed, and produced a set of attractive maps visualising Lamborghini’s market implementation roadmap for parts of Asia.

Key strategies and targets for the Lamborghini brand in the Indian, South East Asian, and Oceanian market have been communicated through these maps.

The information visualised with the help of these maps included crucial demographic and economic data for South East Asia, India and Oceania. This also comprised detailed information on passenger vehicle markets for countries in these 3 regions and in-depth analysis of sales numbers for different Lamborghini models, such as the Gallardo and the Aventador.